Choose WordPress Website

WordPress is powering approximately 35% of the overall web. Not surprising, is it? WordPress is the most successful content management system. But, what does it owe its success to? The simplicity that comes with the ease of working with the WordPress website is the answer.

WordPress Websites are simple to manage with easy navigation and sophisticated views. Ample customization options and domination on Google SERP with 2.28+ billion results each year remarks its market preferences.

This is not all, WordPress is multilingual too. The translation website of WordPress shows the availability of WordPress websites in 196 locales. It wouldn’t be wrong to imagine a day when WordPress will virtually cover all the listed languages.

With many more features and benefits, WordPress is ruling over the market globally. But, then again what are the key features highlighting WordPress so much?

Hey! That’s what you’re here for… Right? So why wait 🤔 Let’s look into the jewel box of WordPress Features.


It is no news that WordPress is an open-source content management platform. Thus, it has strong community support and a lot more reasons for you to choose WordPress Website. Read along to know more about it.

1. WordPress is Universal

According to W3Techs, WordPress is used by 64.6% of all content management systems and 35.6% of all websites. The stat clearly implies the existence of millions of WordPress-based websites. The reason why most companies prefer WordPress Website is its functionality and up-to-date usability features that builds trust.

2. Open Source & Free to Use

WordPress is an open-source CMS platform. And, hence, is completely free with the secured and optimized clean codes. All you need to pay is for the hosting and domain name. All the upgrades and updates are free to access.

3. WordPress is Easy to Install

WordPress is easy to install with just a few clicks. Or by extracting the downloaded software file to the root directory.

4. WordPress is Beginner-Friendly with its Easy Setup Process

A person with no technical background can also easily set up a WordPress website within a few minutes. It might seem overwhelming at first but all you need is to go through our guide to set up your blog.

5. Easy to Manage & Work With

The WordPress dashboard is very comprehensive. It provides robust functions with the ease to access everything from the dashboard itself. You can also manage all these functionalities from the holistic dashboard.

6. Great UI/UX Experience

WordPress has a rich history in its user interface and user experience. The backend dashboard primarily entails the UI part for the WordPress CMS. And, the tailored content provided for the target users contributes to the user experience. WordPress has evolved over the years with respect to these aspects and holds a great future for the same.


WordPress has extensive support over the various forums, its official support, and also, on social media groups. Explore here, how else WordPress supports your CMS in a wholesome manner:

7. WordPress Provides Remote Access

WordPress websites can be accessed from anywhere, anytime by hosting the website online using cloud hosting services.

8. Extensive Knowledge & Support

There are more informative content pieces available other than websites to learn about WordPress. The strong forums, communities, and active users thrive to provide the best support for the issues they come across. For instance, WP Swings platform has its entire blog page built on WordPress!

9. Google Supports WordPress Websites

Google doesn’t rank websites with malicious or inappropriate code structures. It prefers websites with more clean codes, simple navigation, and responsive displays. Hence, WordPress offers all. And so, WordPress sites are Google’s Love.

10. Highly Responsive Platform

WordPress build websites and WordPress CMS both are equally compatible with almost every type of screen size. Hence, fully responsive.

11. Easy API Management with WordPress

API is the abbreviation for Application Programming Interface. It basically provides an interface for different platforms. WordPress is capable of managing multiple APIs in an easier way with some dedicated plugins.

Rest API Can Get Tricky If You are A Newbie In The WordPress Town!

Our WordPress expert has jotted down all you should know about it…

Holistic Resources

WordPress comes with a plethora of resources- free as well as paid. Let us club those into generic points to understand the reasons to choose WordPress websites.

12. Loaded Plugins Library in WordPress

WordPress provides a bulk of plugins almost covering every need of the users. You name it and you have it. In case, the users have any exquisite demands, WordPress Custom Plugin Development Service providers have got their back.

Hey, We Too Have a Library of WordPress Resources.

Why don’t you go ahead & explore if we can be of some use to you?

13. Database of All Sorts of Themes

Same as the plugins library, WordPress offers a database of themes to its users too. There are free themes as well as paid themes available for use.

Are You Muddled up With Infinite Choices of WordPress Themes to Choose From?

Here’s my guide at your service!

14. No Limits for Deploying Customizations

Since the need to have a better and optimized theme design is never-ending. So is WordPress. Being open-source, the WordPress platform allows the user to edit its code as and when needed.

You can always reach out to efficient WordPress development agencies to customize your website if you don’t have the time.

15. Integration with Third-Party Services

Since WordPress is so loved and used globally, it is easily compatible with third-party integrations and services like payments to sustain the best user experience throughout. WordPress & WooCommerce developers- industries keep developing plugins to make the integrations further more seamless.

For instance, our team of developers at WP Swings has developed a plugin to easily integrate your WordPress WooCommerce store with Keap, a CRM that is gaining popularity rapidly.

third party integration

SEO Friendly

If your website is not optimized for search engines, then it is equivalent to not having one! Search Engine Optimization is as important as the security of your website. Let us find out what all benefits you get with WordPress when it comes to SEO:

16. WordPress Can Be Easily Optimized for Multiple Search Engines

From the large plugins directory available, there are two major SEO-based plugins, namely, Yoast SEO & All-In-One SEO. These plugins offer basic SEO solutions like proper keywords usage in the content and/or tags like H1, Alt, etc.

Besides the aid of these plugins, you also need to stay updated with the latest trends. It is highly probable that you will reap not just better benefits but also get an edge with your profits.

You Can Learn More About the Latest Trends of SEO in 2022!

17. Secure for Transactions with SSL Integration

SSL integration is more of a security standard these days than just a certification. The SSL-certified websites have letter ‘s’ along with ‘HTTP’. This means that URLs of such websites have ‘HTTPS://’ rather than ‘HTTP://‘. With WordPress, it is easy to integrate the SSL certificate in just a few clicks.

18. Inbuilt Permalink Management in WordPress is Impressive

WordPress users can structure the permanent link and make it SEO optimized in minutes. WordPress plugins for permalink management allow the admin to set a different link or structure the link per language. Check out the image below of what the latest WordPress editor looks like! It is called the block editor (also known as the Gutenberg editor).

gutenberg editor

Gutenberg Editor

19. WordPress Offers to Disable or Enable Options for Plugins

WordPress users can easily disable or enable the plugins in just a few clicks. Go to the Plugins section and activate/deactivate the added plugins as and when needed.

This is majorly important when you stumble between plugins that might interfere with the functionality of another plugin. It will also help you in testing if the compatibility of any of the plugins can become a problem.

20. WordPress Allows Easy Redirection

The users on WordPress can allow redirection either by adding a shortcode in .htaccess file in the WP directory or by installing a plugin to allow 404/301/302 redirects.

This feature is of great utility especially when you are migrating your website to another domain.

21. Content Editor Provides Better Interlinking

With the WordPress content editor, the user can easily interlink the pages with just a few clicks. Also, there are plugins too that automatically create the interlinking.

Utility Features

The most exciting point about WordPress is the infinite set of utilities it comes with. The cherry on the top is- most of it is free. Let us explore it in the upcoming sections:

22. Inbuilt RSS Feeds

WordPress users can showcase the blogs from other platforms as RSS feeds on their blog page using plugins like RSS Aggregator and more.

These feeds are a great deal when you want to have a dynamic website and keep your audience up to date with what’s going on!

23. Media Editor in WordPress

You can crop the image, resize the image, or even compress the image size on WordPress itself post uploading the image to the gallery.

For optimizing your content well, you can also add relevant alt tags and titles for your WordPress images.

24. WordPress Gallery & Media Manager

WordPress has an impressive gallery and media files manager right on its dashboard. Users can efficiently create a gallery of images and other media files like videos and audio clips.

25. Embed Videos in Content

WordPress supports the embedding of videos from various video streaming sites like Youtube. Users can either add the embed code in the HTML of the page or just simply paste the video URL into the content editor space.

26. Supports eCommerce with WooCommerce

If you are planning to set up the online eCommerce for your WordPress website. To start, install the WooCommerce plugin. It is the open-source, freely available eCommerce plugin for WordPress.

27. Easy Backup & Restoration Process

WordPress website hosting providers & plugins have various backup and restoration functions to create backups instantly or schedule the backup process for each update. Further, the same backup plugin or method is used for the restoration process too.

28. Compatible With Windows/ Linux Hosting

WordPress is compatible with Linux as well as Windows hosting. All it needs are PHP, SQL, and Apache support.

Great End-user Experience

WordPress also adds convenience for your audience. Here is how!

29. Minimal or No Spamming

The inbuilt features of WordPress also include one out-of-the-box feature and that is to fight against spam. The user can enable the setting to filter out all the spam comments, and reviews posted on their WordPress website.

30. Social Media Integrations and Sharing Buttons

Social Media integration plugins are also available on WordPress to easily integrate social media platforms and encourage social sharing of their content. The social media integrations also enable the users to fetch data from the respective platforms on their websites.

Excellent Content Management System

WordPress is one of the most popular content management systems in the world powering more than 40% of all websites. That is a lot! What makes it so popular? Let us find out!

31. High Utility WordPress Content Editor for Bloggers

The content editor for WordPress is wholesome and allows you to add different forms of content in the manner you want. Although WordPress is a versatile CMS platform that offers content editors variants like block editor, Gutenberg, and classic editor. Each variant is easy-to-use and loaded with functionalities.

classic editor

Classic Editor

32. Save Your Work in Real-Time

The bloggers on WordPress have the choice to release their content only when they want to. Until then, they can save their work in the form of drafts.

You can also privately publish your work to review and revise your posts. Moreover, in case of power cuts, or sudden plans, you will always have your work updated in the WordPress editor. However, I advise you to click on the “Update” button every time you make a change in your post.

33. Time Management with WordPress

With multiple WordPress project management plugins, users & bloggers can also manage their complete projects in a convenient way and within time frames. WordPress also allows you to schedule your posts.

34. One-click/ Scheduled Publishing with WordPress Editor

Once the user is all set to publish the content, they can either get it published by clicking on the Publish button instantly or can schedule the date and time for WordPress to auto-publish the content.

35. Supports Custom Categories & Tags

The navigation on WordPress websites is so structured because of this feature. The user can create custom categories and tags to categorize the pages and posts respectively and have a segmented view of pages and posts when on-site.

36. One-click Preview Support

How many times do you actually make alterations after getting your page live? One interesting thing, the WordPress content editor helps you to preview your work and the layout that will be visible after publishing in just one click.

37. Supports Content Syndication

Another reason to choose WordPress Website is that WordPress supports content syndication. You can use canonical tags or noindex directives effortlessly. These features will prevent your syndicated content from ranking. In turn, search engines would not penalize you for the supposedly ‘plagiarized’ content.

This is especially useful if you have no time to publish content from scratch but you can collate and curate useful content for your visitors.

38. Convenient Email Marketing

Amongst all, one reason to choose WordPress for your website should be the seamless support for email marketing. You can also plan your email marketing campaigns with various service providers like MailChimp & Mailster. For this, all you need to start is register for their services and integrate their campaigns with your wordpress account.

Make sure you are neither too aggressive nor too passive with your campaigns.

Are You Looking Out for the Best Ways to Launch Your Newsletter or Email Campaign?

Find out the best tips here!

39. Bulk Editing

If you have created a new category or a new tag, you can simply select the posts you want to add these new categories (or tags) to. Next, you need to click on the Edit button under Bulk Actions. There you go! Save your changes with the Apply button.

Hence, WordPress allows the bulk editing of posts, pages, tags, or categories easily. It is one of the excellent features of WordPress. So, you have one more reason ticked off to choose WordPress websites.

Developer’s Paradise

It would not be wrong to call WordPress a developer’s paradise. WordPress allows you to add infinite functionalities to your Content Management System. It is as good for a techie as for a newbie! Let us find out how…

40. CSS, HTML, JS compressor in WordPress

There will be various instances when you would like to minify or compress CSS, HTML, and JS on your website. WordPress gives you great space for it. Even when you wish to increase your website, it is better to minify CSS. Working on your code will not help as much as minifying CSS, HTML, and JS will!

WordPress does have plugins to compress all the codes from HTML to CSS and JS. Since Google considers long-unstructured code as malicious, the code compressor plugins on WordPress are of great use to avoid any such situations.

Click here to find html css jobs.

41. Manage Cache with WordPress

WordPress manages the cache with reputed & easily available cache management plugins like W3 Total Cache. You may check this article for managing cache on your site.

This will make your website faster while fetching you a great audience in this fast-paced world.

42. One Login for Multiple WordPress Websites

By creating an account on and linking all your websites and portals with a single login, you can manage multiple websites from a single login.

43. Suitable for Both- Static & Dynamic Websites

WordPress is flexible enough to handle multiple works efficiently and hence is suitable for both static and dynamic websites.

44. Readily Available Widgets

Although WordPress can only support widgets considering their compatibility with the theme, WordPress users can also add custom widgets on their websites with the help of plugins.

We Have Got Your Back if You Are Still Wondering Which WordPress Theme to Go For?

45. Manage Your Sitemap with WordPress

A sitemap tells Google which pages and files you think are important to your site and also provides valuable information about these. Hence, with SEO plugins available on WordPress, managing sitemap is way easier.

46. Analyze Your Site’s Data on Your WordPress Dashboard

Users can also analyze their website data by integrating Google Analytics On their WordPress dashboard with the help of available plugins.

data analytics

47. Manage .htaccess and Robot.txt Files Effortlessly in WordPress

There are various tools that allow the users to do some minor changes to their website’s .htaccess or robot.txt file from the WordPress dashboard itself. Rather than using FTP or logging into their hosting’s Cpanel.

Final Words

WordPress is an easy-to-use, powerful website builder offering maximum control to the admin over the website. Also, with the availability of almost any theme, WordPress makes it possible to develop websites from any niche.


About the Author: Anusha Mishra

Hi, I am Anusha- a Wordsmith! I completed my technical education in Mechanical Engineering and enjoyed my days in the field around humongous machinery and all. But, since I had been an avid reader and a fluent writer, I considered writing as a career. I am here to offer insights about WordPress, WooCommerce, Digital Marketing & more.
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  1. Murj September 26, 2022 at 12:43 am - Reply

    What an amazing content, congratulations, you managed to detail all the functions of WordPress, I am in love with this platform that is here to stay. Simply the best!

    • Anusha Mishra October 6, 2022 at 7:30 am - Reply

      Thank you so much Murj for your kind words. Stay tuned with us for more such content!

  2. Aaron Taylor April 9, 2022 at 8:54 am - Reply

    If you lack patience, nothing is stopping you from publishing each & every post with a click of your mouse! And best of all, if you have the “WordPress app” on your smartphone or tablet, you can publish your post from anywhere, anytime!

    • Anusha Mishra April 12, 2022 at 5:19 am - Reply

      Very true Aaron! Thank you for your valuable insight. Stay engaged with us to learn & share more.

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